Improve customer experience and efficiency - Service Design and Service Management
Introduction:
In an increasingly competitive world, the customer experience is critical to success. Companies that invest in understanding and improving their services can not only strengthen their market position but also build long-term relationships with their customers. Here, Service Design and Service Management play two crucial roles.
What is Service Design and Service Management?
- Service Design: A methodology for designing services that puts the customer's needs in focus. By mapping customer journeys and identifying pain points, solutions are created that improve the experience.
- Service Management: A system for managing and optimizing service delivery so that they operate efficiently and consistently over time.