{"id":131305,"date":"2024-12-19T09:46:48","date_gmt":"2024-12-19T08:46:48","guid":{"rendered":"https:\/\/schoolofservice.se\/?p=131305"},"modified":"2025-05-18T18:38:39","modified_gmt":"2025-05-18T16:38:39","slug":"framgangsrik-traning-i-merforsaljning-pa-icehotel","status":"publish","type":"post","link":"https:\/\/schoolofservice.se\/sv\/framgangsrik-traning-i-merforsaljning-pa-icehotel\/","title":{"rendered":"Framg\u00e5ngsrik tr\u00e4ning i merf\u00f6rs\u00e4ljning p\u00e5 ICEHOTEL"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Under h\u00f6sten fick jag m\u00f6jligheten att arbeta med ICEHOTEL och deras fantastiska team i en sp\u00e4nnande resa mot att skapa en \u00e4nnu mer s\u00e4ljande och serviceinriktad organisation. M\u00e5let var tydligt: att \u00f6ka merf\u00f6rs\u00e4ljningen samtidigt som vi st\u00e4rker g\u00e4stupplevelsen och medarbetarnas engagemang.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Workshop f\u00f6r Ledningsgruppen<\/strong><br>Vi b\u00f6rjade med en dynamisk workshop med ledningsgruppen, d\u00e4r vi analyserade nul\u00e4get och identifierade omr\u00e5den f\u00f6r f\u00f6rb\u00e4ttring. Genom grupparbeten och diskussioner skapade vi en gemensam plan f\u00f6r att driva merf\u00f6rs\u00e4ljning och f\u00f6rankra konceptet &#8220;Life Enriching Moments.&#8221; Vi gick igenom verktyg som g\u00e4stresan och service blueprint f\u00f6r att s\u00e4kerst\u00e4lla att varje g\u00e4stinteraktion st\u00f6djer verksamhetens m\u00e5l.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Workshop f\u00f6r Medarbetare: Fokus p\u00e5 retorik och rollspel<\/strong><br>Medarbetarna deltog i en engagerande workshop d\u00e4r vi fokuserade p\u00e5 r\u00e4tt retorik och konkreta s\u00e4lj- och servicebeteenden. Genom rollspel tr\u00e4nades de p\u00e5 att uppmuntra g\u00e4ster att v\u00e4lja till exempel lokala drycker och desserter, allt f\u00f6r att lyfta b\u00e5de upplevelsen och f\u00f6rs\u00e4ljningen. Exempelvis fick de \u00f6va p\u00e5 fraser som:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8220;V\u00e5r signaturcocktail, serverad i ett glas gjort av is fr\u00e5n Torne \u00e4lv, \u00e4r en upplevelse v\u00e5ra g\u00e4ster verkligen uppskattar.&#8221;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Rollspelen gav medarbetarna m\u00f6jlighet att testa olika scenarier och f\u00e5 feedback i realtid, vilket snabbt f\u00f6rb\u00e4ttrade deras f\u00f6rm\u00e5ga att skapa genuina och engagerande samtal med g\u00e4sterna\u200b\u200b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Fram\u00e5tblick: Dagliga Pre-Shift m\u00f6ten och individuella m\u00e5l<\/strong><br>F\u00f6r att s\u00e4kerst\u00e4lla l\u00e5ngsiktiga resultat introducerade vi dagliga korta pre-shift m\u00f6ten d\u00e4r individuella m\u00e5l s\u00e4tts och reflekteras \u00f6ver. Varje medarbetare kan nu tydligt se hur deras arbete bidrar till b\u00e5de g\u00e4stens upplevelse och verksamhetens framg\u00e5ng. Exempel p\u00e5 m\u00e5l kan vara att s\u00e4lja fem desserter under ett skift eller rekommendera en specifik dryck till tre bord\u200b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Genom att forts\u00e4tta tr\u00e4na p\u00e5 rollspel och skapa en kultur av daglig reflektion och feedback kommer ICEHOTEL att kunna bygga vidare p\u00e5 framg\u00e5ngarna och leverera \u00e4nnu fler &#8220;Life Enriching Moments&#8221; till sina g\u00e4ster.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>En inspirerande resa<\/strong><br>Det \u00e4r otroligt inspirerande att se hur ett f\u00f6retag som ICEHOTEL \u00e4r villiga att satsa p\u00e5 b\u00e5de sina medarbetare och sina g\u00e4ster. Genom att kombinera utbildning, praktisk tr\u00e4ning och kontinuerlig uppf\u00f6ljning \u00e4r jag \u00f6vertygad om att de kommer att forts\u00e4tta skapa of\u00f6rgl\u00f6mliga upplevelser \u2013 och \u00f6ka f\u00f6rs\u00e4ljningen p\u00e5 samma g\u00e5ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Har ditt f\u00f6retag ocks\u00e5 behov av att st\u00e4rka service- och s\u00e4ljbeteenden? H\u00f6r g\u00e4rna av dig, s\u00e5 ber\u00e4ttar jag mer om hur vi kan hj\u00e4lpa er skapa en s\u00e4ljande kultur med fokus p\u00e5 v\u00e4rde och upplevelser!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\/ Oscar Lindeberg<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fotto: Asaf Kliger\u2060. Bild fr\u00e5n Icehotel Instagram<\/p>","protected":false},"excerpt":{"rendered":"<p>Under h\u00f6sten fick jag m\u00f6jligheten att arbeta med ICEHOTEL och deras fantastiska team i en sp\u00e4nnande resa mot att skapa en \u00e4nnu mer s\u00e4ljande och serviceinriktad organisation. M\u00e5let var tydligt: att \u00f6ka merf\u00f6rs\u00e4ljningen samtidigt som vi st\u00e4rker g\u00e4stupplevelsen och medarbetarnas engagemang. Workshop f\u00f6r LedningsgruppenVi b\u00f6rjade med en dynamisk workshop med ledningsgruppen, d\u00e4r vi analyserade nul\u00e4get [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":131306,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"70","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"merf\u00f6rs\u00e4ljning,merf\u00f6rs\u00e4ljning tips,merf\u00f6rs\u00e4ljning restaurang,merf\u00f6rs\u00e4ljning hotell,merf\u00f6rs\u00e4ljning exempel,workshop,f\u00f6rs\u00e4ljning utbildning,utbildning merf\u00f6rs\u00e4ljning","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[91],"tags":[],"class_list":["post-131305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"taxonomy_info":{"category":[{"value":91,"label":"Blog"}]},"featured_image_src_large":["https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/12\/CleanShot-2024-12-19-at-09.44.19@2x-1024x516.jpg",1024,516,true],"author_info":{"display_name":"Oscar Lindeberg","author_link":"https:\/\/schoolofservice.se\/sv\/author\/oscar\/"},"comment_info":0,"category_info":[{"term_id":91,"name":"Blog","slug":"blog","term_group":0,"term_taxonomy_id":91,"taxonomy":"category","description":"","parent":0,"count":16,"filter":"raw","cat_ID":91,"category_count":16,"category_description":"","cat_name":"Blog","category_nicename":"blog","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/posts\/131305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/comments?post=131305"}],"version-history":[{"count":0,"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/posts\/131305\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/media\/131306"}],"wp:attachment":[{"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/media?parent=131305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/categories?post=131305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/tags?post=131305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}