{"id":143594,"date":"2026-10-11T16:40:35","date_gmt":"2026-10-11T14:40:35","guid":{"rendered":"https:\/\/schoolofservice.se\/?page_id=143594"},"modified":"2026-10-22T13:18:20","modified_gmt":"2026-10-22T11:18:20","slug":"blogg","status":"publish","type":"page","link":"https:\/\/schoolofservice.se\/sv\/blogg\/","title":{"rendered":"Blogg"},"content":{"rendered":"<style>#sos-refined .blog-archive .post-143700 .post-thumbnail{aspect-ratio:4\/3!important}#sos-refined .blog-archive .post-143700 .post-thumbnail img{object-position:center top!important}<\/style><style>header.sos-unified-nav{z-index:30}header.sos-unified-nav .sos-offer-menu{position:relative;margin:0;border:0}header.sos-unified-nav .sos-offer-menu>summary{display:flex!important;align-items:center!important;gap:0!important;list-style:none!important;cursor:pointer;padding:0!important;min-height:44px!important}header.sos-unified-nav .sos-offer-menu>summary::-webkit-details-marker{display:none}header.sos-unified-nav 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.about{grid-template-columns:180px 1fr;gap:30px}#sos-refined .booking-grid{grid-template-columns:1fr}#sos-refined .closing .wrap{align-items:start;flex-direction:column}}\n@media(max-width:520px){#sos-refined .wrap{width:87%}#sos-refined .hero{padding:39px 0 37px}#sos-refined h1{font-size:42px}#sos-refined .intro{font-size:17px}#sos-refined .services,#sos-refined .method-intro,#sos-refined .steps,#sos-refined .experience,#sos-refined .about,#sos-refined .kb-posts,#sos-refined .client-grid{grid-template-columns:1fr}#sos-refined .section-head{align-items:start;flex-direction:column}#sos-refined .services{padding-bottom:40px}#sos-refined .experience,#sos-refined .about{padding-block:40px}#sos-refined .client-group ul{columns:1}#sos-refined .bottom{align-items:start;flex-direction:column}}\n<\/style><style>header.sos-unified-nav{position:relative!important}header.sos-unified-nav .desktop-nav{gap:20px!important}header.sos-unified-nav .desktop-nav>a{white-space:nowrap}header.sos-unified-nav .desktop-nav>span{display:contents}header.sos-unified-nav .mobile-nav nav>span{display:contents}@media(max-width:1000px){header.sos-unified-nav .desktop-nav{display:none!important}header.sos-unified-nav .mobile-nav{display:block!important}header.sos-unified-nav .mobile-nav nav{position:absolute!important;top:100%!important;left:0!important;right:0!important;display:flex!important;flex-direction:column!important;align-items:stretch!important;gap:4px!important;padding:20px!important;background:#fff!important;border:1px solid #dfe3de!important;z-index:50!important}header.sos-unified-nav .mobile-nav nav a{display:block;padding:12px!important;min-height:44px}header.sos-unified-nav .mobile-nav summary{cursor:pointer;min-height:44px;padding:12px 0}}<\/style><header data-no-translation lang=\"sv\" class=\"wrap top sos-unified-nav\"><a href=\"\/sv\/\" aria-label=\"School of Service \u2013 startsida\"><img decoding=\"async\" class=\"logo\" src=\"https:\/\/b1950415.assetcdn.net\/2.0\/1950415\/wp-content\/uploads\/2025\/02\/scoolofservice_sekundar_logo_vit.png?lossy=1&amp;strip=0&amp;webp=1\" alt=\"School of Service\"><\/a><nav class=\"desktop-nav\" aria-label=\"Huvudnavigering\"><details class=\"sos-offer-menu\"><summary aria-label=\"Visa erbjudanden\"><a href=\"\/sv\/#refined-services\">Erbjudande<\/a><span class=\"offer-arrow\" aria-hidden=\"true\">\u2304<\/span><\/summary><div class=\"offer-submenu\"><a href=\"\/sv\/service-design\/\">Service design<\/a><a href=\"\/sv\/#sos-offer-2\">Interimsledarskap<\/a><a href=\"\/sv\/keynote\/\">F\u00f6rel\u00e4sningar &amp; workshops<\/a><a href=\"\/sv\/rakna-pa-potentialen\/\">R\u00e4kna p\u00e5 potentialen<\/a><\/div><\/details><a href=\"\/sv\/#refined-method\">S\u00e5 arbetar vi<\/a><a href=\"\/sv\/#refined-about\">Om<\/a><a href=\"\/sv\/kunder\/\">Kunder<\/a><a href=\"\/sv\/blogg\/\">Blogg<\/a><a class=\"button\" href=\"\/sv\/book-a-30-minute-call\/\">Boka samtal<\/a><\/nav><details class=\"mobile-nav\"><summary>Meny<\/summary><nav aria-label=\"Mobilnavigering\"><details class=\"sos-offer-menu\"><summary aria-label=\"Visa erbjudanden\"><a href=\"\/sv\/#refined-services\">Erbjudande<\/a><span class=\"offer-arrow\" aria-hidden=\"true\">\u2304<\/span><\/summary><div class=\"offer-submenu\"><a href=\"\/sv\/service-design\/\">Service design<\/a><a href=\"\/sv\/#sos-offer-2\">Interimsledarskap<\/a><a href=\"\/sv\/keynote\/\">F\u00f6rel\u00e4sningar &amp; workshops<\/a><a href=\"\/sv\/rakna-pa-potentialen\/\">R\u00e4kna p\u00e5 potentialen<\/a><\/div><\/details><a href=\"\/sv\/#refined-method\">S\u00e5 arbetar vi<\/a><a href=\"\/sv\/#refined-about\">Om<\/a><a href=\"\/sv\/kunder\/\">Kunder<\/a><a href=\"\/sv\/blogg\/\">Blogg<\/a><a class=\"button\" href=\"\/sv\/book-a-30-minute-call\/\">Boka samtal<\/a><\/nav><\/details><\/header><style>#sos-refined .blog-archive .post-thumbnail{display:block;margin-bottom:22px}#sos-refined .blog-archive .post-thumbnail{padding-bottom:0!important;height:auto;aspect-ratio:16\/9}#sos-refined .blog-archive .post-thumbnail-inner{padding:0!important;position:absolute;inset:0;width:100%;height:100%}#sos-refined .blog-archive .post-thumbnail img{display:block;width:100%;height:100%;object-fit:cover}<\/style><section class=\"wrap hero\"><p class=\"eyebrow\">Ideas &amp; experience<\/p><h1>From the floor.<\/h1><p class=\"intro\">Perspectives on guest experience, service and leadership \u2014 from everyday operations.<\/p><\/section><section class=\"wrap journal blog-archive\" aria-label=\"Articles\"><style>.kb-posts-id-143594_bd6503-d1 .entry.loop-entry .entry-header .entry-title{font-size:20px;line-height:1.4em;}.kb-posts-id-143594_bd6503-d1 .kb-post-list-item{display:grid;}@media all and (max-width: 1024px){.kb-posts-id-143594_bd6503-d1 .entry.loop-entry .entry-header .entry-title{font-size:20px;line-height:1.4em;}}@media all and (max-width: 767px){.kb-posts-id-143594_bd6503-d1 .entry.loop-entry .entry-header .entry-title{font-size:20px;line-height:1.4em;}}<\/style><ul class=\"wp-block-kadence-posts kb-posts kadence-posts-list kb-posts-id-143594_bd6503-d1 content-wrap grid-cols kb-posts-style-boxed grid-sm-col-2 grid-lg-col-3 item-image-style-above\"><li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-143857 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/what-the-second-cheapest-wine-can-teach-us-about-upselling\/\" aria-label=\"What the second-cheapest wine can teach us about upselling\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/the-scond-cheapest-wine-768x432.png\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"The second-cheapest wine. A simple story. A better recommendation. School of Service.\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/the-scond-cheapest-wine-768x432.png 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/the-scond-cheapest-wine-300x169.png 300w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/the-scond-cheapest-wine-1024x576.png 1024w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/the-scond-cheapest-wine-1536x864.png 1536w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/the-scond-cheapest-wine-18x10.png 18w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/the-scond-cheapest-wine.png 1672w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/what-the-second-cheapest-wine-can-teach-us-about-upselling\/\" rel=\"bookmark\">What the second-cheapest wine can teach us about upselling<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/what-the-second-cheapest-wine-can-teach-us-about-upselling\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> What the second-cheapest wine can teach us about upselling<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-143780 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/what-is-a-question-never-asked-worth\/\" aria-label=\"What is a question never asked worth?\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vad-ett-extra-kop-kan-ge-768x512.png\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"What could one extra purchase a day generate? School of Service calculator, illustrative example.\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vad-ett-extra-kop-kan-ge-768x512.png 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vad-ett-extra-kop-kan-ge-300x200.png 300w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vad-ett-extra-kop-kan-ge-1024x683.png 1024w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vad-ett-extra-kop-kan-ge-18x12.png 18w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vad-ett-extra-kop-kan-ge.png 1536w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/what-is-a-question-never-asked-worth\/\" rel=\"bookmark\">What is a question never asked worth?<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/what-is-a-question-never-asked-worth\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> What is a question never asked worth?<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-143700 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/what-time-does-breakfast-start\/\" aria-label=\"What time does breakfast start?\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"960\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/reception-med-engelskt-servicebudskap-768x960.png\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"reception med engelskt servicebudskap\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/reception-med-engelskt-servicebudskap-768x960.png 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/reception-med-engelskt-servicebudskap-240x300.png 240w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/reception-med-engelskt-servicebudskap-819x1024.png 819w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/reception-med-engelskt-servicebudskap-10x12.png 10w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/reception-med-engelskt-servicebudskap.png 1122w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/what-time-does-breakfast-start\/\" rel=\"bookmark\">What time does breakfast start?<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/what-time-does-breakfast-start\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> What time does breakfast start?<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-143423 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/how-much-of-your-strategy-reaches-the-guest\/\" aria-label=\"How far does your strategy reach? The guest experience put it to the test.\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"402\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/hur-langt-nar-din-strategi_-768x402.png\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"hur la\u030angt na\u030ar din strategi \" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/hur-langt-nar-din-strategi_-768x402.png 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/hur-langt-nar-din-strategi_-300x157.png 300w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/hur-langt-nar-din-strategi_-1024x536.png 1024w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/hur-langt-nar-din-strategi_-1536x804.png 1536w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/hur-langt-nar-din-strategi_-18x9.png 18w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/hur-langt-nar-din-strategi_.png 1733w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/how-much-of-your-strategy-reaches-the-guest\/\" rel=\"bookmark\">How far does your strategy reach? The guest experience put it to the test.<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/how-much-of-your-strategy-reaches-the-guest\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> How far does your strategy reach? The guest experience put it to the test.<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-143377 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/proud-moment-for-the-team-at-villa-fridhem\/\" aria-label=\"Proud moment for the team at Villa Fridhem\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vf-inter-768x512.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"vf inter\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vf-inter-768x512.jpg 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vf-inter-300x200.jpg 300w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vf-inter-1024x683.jpg 1024w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vf-inter-18x12.jpg 18w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/vf-inter.jpg 1500w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/proud-moment-for-the-team-at-villa-fridhem\/\" rel=\"bookmark\">Proud moment for the team at Villa Fridhem<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/proud-moment-for-the-team-at-villa-fridhem\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> Proud moment for the team at Villa Fridhem<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-143375 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/the-value-of-technology-in-hospitality-becomes-clear-when-it-helps-someone-take-better-care-of-a-guest\/\" aria-label=\"The value of technology in hospitality becomes clear when it helps someone take better care of a guest.\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"960\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/smarta-verktyg-mer-tid-for-gaster-768x960.png\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"smarta verktyg, mer tid fo\u0308r ga\u0308ster\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/smarta-verktyg-mer-tid-for-gaster-768x960.png 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/smarta-verktyg-mer-tid-for-gaster-240x300.png 240w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/smarta-verktyg-mer-tid-for-gaster-819x1024.png 819w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/smarta-verktyg-mer-tid-for-gaster-10x12.png 10w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/10\/smarta-verktyg-mer-tid-for-gaster.png 1122w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/the-value-of-technology-in-hospitality-becomes-clear-when-it-helps-someone-take-better-care-of-a-guest\/\" rel=\"bookmark\">The value of technology in hospitality becomes clear when it helps someone take better care of a guest.<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/the-value-of-technology-in-hospitality-becomes-clear-when-it-helps-someone-take-better-care-of-a-guest\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> The value of technology in hospitality becomes clear when it helps someone take better care of a guest.<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-142645 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/a-tale-on-guest-experience-2\/\" aria-label=\"A tale on guest experience\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1152\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/04\/img_7239-768x1152.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"img 7239\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/04\/img_7239-768x1152.jpg 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/04\/img_7239-200x300.jpg 200w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/04\/img_7239-683x1024.jpg 683w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/04\/img_7239-1024x1536.jpg 1024w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/04\/img_7239-scaled.jpg 1365w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2026\/04\/img_7239-8x12.jpg 8w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/a-tale-on-guest-experience-2\/\" rel=\"bookmark\">A tale on guest experience<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/a-tale-on-guest-experience-2\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> A tale on guest experience<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-139643 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/the-circle-of-influence-external-internal-factors-in-the-guest-encounter\/\" aria-label=\"The Circle of Influence (External &amp; Internal Factors) in the Guest Encounter\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1152\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/05\/m2tu2gfqsee-768x1152.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"paper on wall\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/05\/m2tu2gfqsee-768x1152.jpg 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/05\/m2tu2gfqsee-200x300.jpg 200w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/05\/m2tu2gfqsee-683x1024.jpg 683w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/05\/m2tu2gfqsee-8x12.jpg 8w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/05\/m2tu2gfqsee.jpg 800w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/the-circle-of-influence-external-internal-factors-in-the-guest-encounter\/\" rel=\"bookmark\">The Circle of Influence (External &amp; Internal Factors) in the Guest Encounter<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/the-circle-of-influence-external-internal-factors-in-the-guest-encounter\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> The Circle of Influence (External &amp; Internal Factors) in the Guest Encounter<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-138080 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/basta-fast-food-kedjorna-inom-systematiserat-gastmote\/\" aria-label=\"Best Fast-Food Chains for a Systematised Guest Experience\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"768\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/r3f2emot1bu-768x768.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"fried fries in white pack beside red squeeze bottle\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/r3f2emot1bu-768x768.jpg 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/r3f2emot1bu-300x300.jpg 300w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/r3f2emot1bu-1024x1024.jpg 1024w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/r3f2emot1bu-150x150.jpg 150w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/r3f2emot1bu-12x12.jpg 12w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/r3f2emot1bu.jpg 1200w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/basta-fast-food-kedjorna-inom-systematiserat-gastmote\/\" rel=\"bookmark\">Best Fast-Food Chains for a Systematised Guest Experience<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/basta-fast-food-kedjorna-inom-systematiserat-gastmote\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> Best Fast-Food Chains for a Systematised Guest Experience<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-138077 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/how-disney-creates-a-consistent-guest-experience\/\" aria-label=\"How Disney Creates a Consistent Guest Experience\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/gvyhgtd-nye-768x1024.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"woman wearing golden Mickey Ears at Disneyland\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/gvyhgtd-nye-768x1024.jpg 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/gvyhgtd-nye-225x300.jpg 225w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/gvyhgtd-nye-9x12.jpg 9w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/gvyhgtd-nye.jpg 900w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/how-disney-creates-a-consistent-guest-experience\/\" rel=\"bookmark\">How Disney Creates a Consistent Guest Experience<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/how-disney-creates-a-consistent-guest-experience\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> How Disney Creates a Consistent Guest Experience<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-137940 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/the-power-of-you\/\" aria-label=\"The power of YOU\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/soz3b8llodo-768x512.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"I Am bold neon signage at night time\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/soz3b8llodo-768x512.jpg 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/soz3b8llodo-300x200.jpg 300w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/soz3b8llodo-1024x683.jpg 1024w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/soz3b8llodo-1536x1024.jpg 1536w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/soz3b8llodo-18x12.jpg 18w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2025\/03\/soz3b8llodo.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/the-power-of-you\/\" rel=\"bookmark\">The power of YOU<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/the-power-of-you\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> The power of YOU<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-126847 post type-post status-publish format-standard has-post-thumbnail hentry category-blog\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/experience-is-everything-heres-how-to-get-it-right\/\" aria-label=\"Experience is everything: Here\u00b4s how to get it right\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"619\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/07\/Skarmavbild-2024-07-20-kl.-09.13.47-768x619.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"Experience is everything: Here\u00b4s how to get it right\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/07\/Skarmavbild-2024-07-20-kl.-09.13.47-768x619.jpg 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/07\/Skarmavbild-2024-07-20-kl.-09.13.47-300x242.jpg 300w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/07\/Skarmavbild-2024-07-20-kl.-09.13.47-15x12.jpg 15w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/07\/Skarmavbild-2024-07-20-kl.-09.13.47.jpg 928w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/experience-is-everything-heres-how-to-get-it-right\/\" rel=\"bookmark\">Experience is everything: Here\u00b4s how to get it right<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/experience-is-everything-heres-how-to-get-it-right\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> Experience is everything: Here\u00b4s how to get it right<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-126663 post type-post status-publish format-standard has-post-thumbnail hentry category-blog tag-service-design\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-16-9\" href=\"https:\/\/schoolofservice.se\/sv\/varfor-service-design-ar-nyckeln-till-att-driva-aterkommande-gaster\/\" aria-label=\"Why Service Design Is the Key to Keeping Guests Coming Back\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"627\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/05\/Service-Sales-Bluepring-e1715521850954-768x627.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"Why Service Design Is the Key to Keeping Guests Coming Back\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/05\/Service-Sales-Bluepring-e1715521850954-768x627.jpg 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/05\/Service-Sales-Bluepring-e1715521850954-300x245.jpg 300w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/05\/Service-Sales-Bluepring-e1715521850954-1024x836.jpg 1024w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/05\/Service-Sales-Bluepring-e1715521850954-1536x1254.jpg 1536w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/05\/Service-Sales-Bluepring-e1715521850954.jpg 2048w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/05\/Service-Sales-Bluepring-e1715521850954-15x12.jpg 15w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/varfor-service-design-ar-nyckeln-till-att-driva-aterkommande-gaster\/\" rel=\"bookmark\">Why Service Design Is the Key to Keeping Guests Coming Back<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/varfor-service-design-ar-nyckeln-till-att-driva-aterkommande-gaster\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> Why Service Design Is the Key to Keeping Guests Coming Back<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" 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aria-label=\"What Is Service? Definition and Meaning of Service\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"430\" src=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/03\/AdobeStock_731032417-768x430.jpeg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"What Is Service? Definition and Meaning of Service\" srcset=\"https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/03\/AdobeStock_731032417-768x430.jpeg 768w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/03\/AdobeStock_731032417-300x168.jpeg 300w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/03\/AdobeStock_731032417-1024x574.jpeg 1024w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/03\/AdobeStock_731032417-1536x861.jpeg 1536w, https:\/\/schoolofservice.se\/wp-content\/uploads\/2024\/03\/AdobeStock_731032417-scaled.jpeg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/category\/blog\/\" rel=\"category tag\">Blog<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/schoolofservice.se\/sv\/vad-ar-service-definition-och-betydelsen-av-service\/\" rel=\"bookmark\">What Is Service? Definition and Meaning of Service<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"author vcard\"><span class=\"fn n\">Oscar Lindeberg<\/span><\/span><\/span>\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/schoolofservice.se\/sv\/vad-ar-service-definition-och-betydelsen-av-service\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> What Is Service? Definition and Meaning of Service<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<\/ul><\/section><section class=\"closing\"><div class=\"wrap\"><div><p class=\"eyebrow\">Let\u2019s start with a conversation<\/p><h2>What would you<br>like to improve?<\/h2><p>You don\u2019t need a finished brief. Start with the challenge you\u2019re facing.<\/p><\/div><a class=\"button\" href=\"\/book-a-30-minute-call\/\">Book a 30-minute call<\/a><\/div><\/section><footer class=\"wrap bottom\"><a href=\"\/\" aria-label=\"School of Service home\"><img decoding=\"async\" class=\"logo\" src=\"https:\/\/b1950415.assetcdn.net\/2.0\/1950415\/wp-content\/uploads\/2025\/02\/scoolofservice_sekundar_logo_vit.png?lossy=1&amp;strip=0&amp;webp=1\" alt=\"School of Service\"><\/a><a href=\"mailto:oscar@schoolofservice.se\">oscar@schoolofservice.se<\/a><a href=\"\/privacy-policy\/\">Privacy Policy<\/a><\/footer><\/div>","protected":false},"excerpt":{"rendered":"<p>Id\u00e9er och erfarenheter Fr\u00e5n golvet. Perspektiv p\u00e5 g\u00e4stupplevelse, service och ledarskap \u2014 fr\u00e5n den dagliga verksamheten. L\u00e5t oss b\u00f6rja med ett samtal. Vad skulle du vilja f\u00f6rb\u00e4ttra? Du beh\u00f6ver ingen f\u00e4rdig brief. B\u00f6rja med den utmaning du st\u00e5r inf\u00f6r. Boka ett 30-minuterssamtal oscar@schoolofservice.seIntegritetspolicy<\/p>","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"class_list":["post-143594","page","type-page","status-publish","hentry"],"taxonomy_info":[],"featured_image_src_large":false,"author_info":{"display_name":"Oscar Lindeberg","author_link":"https:\/\/schoolofservice.se\/sv\/author\/oscar\/"},"comment_info":0,"_links":{"self":[{"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/pages\/143594","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/comments?post=143594"}],"version-history":[{"count":0,"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/pages\/143594\/revisions"}],"wp:attachment":[{"href":"https:\/\/schoolofservice.se\/sv\/wp-json\/wp\/v2\/media?parent=143594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}